4차 산업혁명의 선진 기술 활용 플랫폼 기업형 전략

1)무형성

제품이나 서비스의 이용 후기나 트렌드가 데이터로 축적되어 고객 욕구 분석 가능

2)이질성

인적 서비스의 최소화로 비분리성으로 더욱 긴밀한 서비스 가능(O2O 기업 서비스->비대면 서비스(Interface, App 등)

3)비분리성

온오프라인으로 확장된 비분리성으로 더욱 긴밀한 서비스 가능

4)비소멸성

고객이용 경험이 데이터로 남고 소멸되지 않음

이러한 데이터는 온오프라인의 경험을 극대화하는 데 사용되며 서비스는 단순한 인적 서비스, 표준화된 서비스를 넘어 '고객 욕구 해결 중심의 고부가가치 서비스'로 진화

이승관 경영지도사 경영학박사 산업카운슬러 1급 커리어컨설턴트 

[공저]

메타버스를 타다 

ESG 경영 

기업가정신과 창업가정신 그리고 창직가정신 

IT융합전략

Economic Cooperation and Integration in Northeast Asia (LIT VERLAG Berlin in Germany)

Pathfinding Global Cosmetics B2B2C Platform 

CY initiates global B2B metamediary of cosmetics collaborating with Alibaba's platforms and infrastructures. CY builds up cosmetics dealing repository which cosmetics marketing is possible and contracts with concerned parties pathfinding visions.

Nationwide 4,500 cosmetics are in exposure without effective platforms for marketing and contracting cosmetics except few companies. It is prerequisites to connecting existing customers and companies in fields of trade leads and e-trade platforms for SMEs. Consumers and companies have thier objective validations enhancing effective standards and decision-making in smart business and trustworthy management systems connecting optimal solutions.

CY makes its efforts to connect concerned parties with information and technology based. e-marketing is pivotal role in fostering Biohealthcare Cluster and needs based transactional platforms and infrastructures. Collaboration with e-business platform  speeds more advanced marketing performance and development because of providing open systems enhancing global competitiveness and promoting cosmetics industry focusing on seamless R&BD.

Taking initiatives for global competitiveness, it is necessary for concerned parties to secure IT based software development and 4th infrastructures including Metaverse based on AR, VR, eXtended connected Data technology, Network and AI. Smart Factory based Metaverse simulation platforms for clinical trials of cosmetics also more efficient methods for improving productivity of cosmetics.